
Consult with Chels
Bespoke Customer Research for Small Businesses
I help small businesses use customer feedback to improve their offerings, refine their messaging, and grow with confidence—turning insights into meaningful, sustainable success.
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Hi, I'm Chels

I've spent most of my career diving into market research and customer surveys, helping businesses grow by truly understanding what their customers want. If you're looking to refine your product or service, improve your customer experience, or just figure out where the gaps are — I’ve got you.Tell me your biggest challenges or goals, and I’ll design a research-driven solution to get you the insights you need — surveys, user experience research, unpacking customer behavior — all tailored to your business. My goal? To help you turn data into actionable strategies that drive real, sustainable growth — without the hefty price tag!I’ve been in this game for 14 years, working across market research, consumer insights, customer experience, brand and comms strategy, and all things Qual & Quant. I know how to ask the right questions, cut through the noise, and turn numbers into real-world action. But more than that — I genuinely love research, I love surveys and I love helping others grow their reach and share more of their magic with the world.Let’s take the guesswork out of your business decisions and make things a whole lot clearer.
How you can work with me
I offer flexible market research solutions tailored to your business needs — whether you’re after a simple survey or a full strategic deep dive.Here’s how we can work together:Bespoke Survey Creation
Need a well-crafted survey to gather the right insights? I’ll design a custom survey aligned with your goals—whether it’s for customer feedback, product validation, or testimonials, or all of the above.Full Research & Strategy Package
Go beyond the survey — this package includes survey creation, data collection, in-depth analysis, and clear, actionable recommendations. You’ll walk away with strategic insights designed to help you refine your products, messaging, and overall business strategy.Ongoing Research & Strategic Support
For businesses that want continuous insights, I offer an ongoing service model. This includes regular surveys, data analysis, and strategic guidance to keep you in tune with your customers and ahead of the market.
Each of these services is built on a foundation of real, data-driven insights — ensuring your next steps are practical, clear, and aligned with sustainable business growth. Let’s turn research into action and make your business stronger than ever!
Grow your Product & Service Suite
Are you looking to expand your product offerings but not sure where to start? I help you create and deploy targeted surveys to gather valuable feedback from your audience. By collecting rich quantitative data, we identify exactly what your customers want and need, ensuring that your next product or service is aligned with their desires. The insights allow you to make informed decisions about what to change or introduce to your product suite, so you can grow strategically and sustainably. I turn data into clear, actionable recommendations that are easy to implement, helping you build a product lineup that resonates with your audience and drives success.
Course and Program Feedback
Understanding how your courses or programs are performing is essential for continuous improvement. Tailored surveys help you gather specific and targeted feedback directly from your participants, providing in-depth insights into their experiences. Whether you're seeking to refine course content, improve delivery, or assess overall satisfaction, I deliver actionable data and insights that can help you enhance your offerings. With a focus on clear, quantifiable metrics, I help you pinpoint areas of improvement and implement changes that increase engagement, satisfaction, and results for your students or clients.
Gather Testimonials
Testimonials are a powerful way to build trust and credibility with your audience. But how do you ensure you’re getting the right feedback? I help you craft bespoke surveys that encourage your clients and customers to share their authentic experiences. Through targeted questions, we gather detailed, meaningful testimonials that highlight the value and impact of your work. These insights not only provide social proof for your business but also give you a deeper understanding of your customer’s journey, enabling you to refine your strategies and enhance your customer relationships.
Connect with Me
To book an intro call or for any questions, please email or whatsapp me.I look forward to connecting with you soon![email protected]
Client Love
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Each service is designed to give you the insights you need while keeping the process clear, simple, and actionable.Here’s what’s included at each level:Bespoke Survey Creation
• Kickoff conversation to understand your challenges and goals
• Bespoke survey creation designed to gather the right insights
• Support you to deploy the survey via your CRM or preferred platformFull Research & Strategy Package
• Kickoff conversation to understand your challenges and goals
• Bespoke survey creation designed to gather the right insights
• Support you to deploy the survey via your CRM or preferred platform
• Data collection and analysis to identify trends and key insights
• Comprehensive report with clear, digestible findings and insights
• Strategic recommendations with actionable next steps for growthOngoing Research & Strategic Support
• Kickoff conversation to understand your challenges and goals
• Bespoke survey creation designed to gather the right insights
• Support you to deploy the survey via your CRM or preferred platform
• Data collection and analysis to identify trends and key insights
• Comprehensive report with clear, digestible findings and insights
• Strategic recommendations with actionable next steps for growth
Plus… over a 3 month period
• Regular check-ins
• Updates to or creation of new surveys
• Ongoing data analysis to track trends over time
• Strategic support and refinements for continuous improvement and adaptationMore insights = stronger business decisions. Pick the level that works best for you!
Prices range from $350 - $3,750. Book a complimentary intro call* to discuss your requirements.
*Getting on a call isn't a commitment to working with me. It’s about exploring where your business is at and if we are a good fit for each other.
Promotions
Special introductory offer for new clients and referrals.Contact me to discuss your goals and what specials are currently on offer!
Copyright © 2025 CHELSEA M LITTLE · Sydney · Australia
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.Privacy Policy
We value your privacy. This policy explains how we collect, use, share, and protect your personal information.Here’s an overview of our privacy practices:• We will identify why we are collecting personal information before or when we collect it.
• We collect and use personal information only to fulfill these identified purposes, or for related purposes unless we have your consent or are required by law.
• We will only keep personal information as long as it’s needed to fulfill these purposes.
• We gather personal information in a fair and lawful manner, and, when necessary, with the individual’s knowledge or consent.
• Personal information should be relevant to its intended use and kept accurate, complete, and up-to-date.
• We will take reasonable measures to protect your personal information from loss, theft, and unauthorized access or use.
• We will make our privacy practices and policies available to customers when requested.We are committed to protecting your privacy and handling your personal information responsibly.If you have any questions about how we manage your data, feel free to contact us at [email protected]